Business leaders were treated to a preview of a new “sensory cinema” at the Speyside Cooperage near Craigellachie on Tuesday.
Now the production will be shown to tourists calling in at the cooperage throughout the summer – and it is hoped that other businesses in the region will study the idea developed by Recite Films producer Anna McPherson.
Business development manager for Morscot Mike Mulholland said: “The film about the cooperage was well received on Tuesday – now it will be shown to tourists throughout the season.”
Viewers are treated to atmospheric smoke and temperature changes in line with the images being shown, with Mr Mulholland adding: “The short movie expounds upon the effect the cask has on the quality of the whisky it contains.”
The film has been produced by Anna McPherson who added: “We are privileged to have some global brands in this area and our hopes are that we will work with many of them on similar projects.”
Further information can be obtained by visiting Morscot Media online.